[Epub] ➞ Managing Enterprise Content ➣ Ann Rockley – Centrumpowypadkowe.co.uk Today's businesses are overwhelmed with the need to create content faster cutomized for customers and for media than ever before Managing Enterprise Content A Unified Content Strategy provides the con Today's businesses are overwhelmed with the need to create content faster cutomized for customers and for media than ever before Managing Enterprise Content A Unified Content Strategy provides the concepts strategies Managing Enterprise eBook ì guidelines processes and technological options that will prepare enterprise content managers and authors to meet the increasing demands of creating managing and distributing contentAuthor Ann Rockley along with the Rockley Group team provides techniues that will help you define your content management reuirements build your vision design your content architecture pick the right tools and overcome the hurdles of Managing Enterprise Content This book will help you visualize the broad spectrum of enterprise content the reuirements for effectively creating managing and delivering content and the value of developing a unified content strategy for your organization.
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I have been fortunate to attend a couple webinars of the author Ann Rockley and have found her knowledge and expertise of content management top notch This book is a great primer for an author or authoring team who is undergoing or better yet preparing for the leap into a truly extensible content management system and philosophy That said I was hoping to find in the way of working examples If you have already dove into this kind of authoring this book provides a great road map of many of the issues you have already faced hurdled and duly noted I found myself nodding my head identifying and agreeing with much of what I read I just wish it had about the best methods for “doing” rather than the “planning and preparedness” At some point you need to produce content based on that planning
Today's businesses are overwhelmed with the need to create content faster cutomized for customers and for media than ever before Managing Enterprise Content A Unified Content Strategy provides the concepts strategies guidelines proc
Essential read for anyone looking to implement an enterprise wide content strategy Rockley and Cooper get into the nitty gritty details of setting up the processes and technology for an initiative like this in a way that most other content strategy books don't Also exciting to see how content beyond technical content is included especially in the discussion around CCMSes and how they can benefit and support your strategy
Just OKlike 25 stars It's possible that it was better in 2009 😉
The Rockley Group really is a group of experts when it comes to content I remember reading the first edition of this book and wondering how I'd ever be able to apply it They were so far out ahead of everyone The second edition is just as good but because times have changed managing enterprise content is much of a reality and necessity Anyone who manages content in an organization should read this book To me this gives the big picture and then Halvorson comes along with Content Strategy for the Web and brings it to a web level with everything you need to know for web content strategy Excellent
For all you professional writers who struggle with managing mountains of information at work—whether you write technical manuals marketing literature training materials service guides online help or what have you—the new edition of Ann Rockley’s classic book coauthored with Charles Cooper calls to youMy full review here
Essential read for anyone researching corporate content restructuring strategies I read this about a year before launching into a CMS and DITA authoring research project at work We're mid implementation now and I keep coming back to Rockley to remind myself why we started down this path
No uite so comprehensive as Boiko but much succint and targeted Has excellent sections on audits and information modeling down to the document levelProbably the very best book on CM to start with
This is a solid resource for planning and implementing a unified content strategy also known as single sourcing; it is also a worthwhile resource for anyone involved in an enterprise writing project I will keep this close at hand
The first book of its kind Could be written better but has many good concepts